Most 'dating profile tips' articles are generic. These aren't.
Lead with a clear face photo at eye level, natural light, gentle smile. Include one full-body photo, one doing something you actually do, and one group photo (not first). Avoid: sunglasses on photo one, filters heavy enough to change your face, group photos where people have to guess which one is you.
Hook, moment, invitation. That's the shape. If you can't find the hook, tell a 20-word story about a weird interest. 'I rank sandwiches by geometry' beats 'food enthusiast' every single time.
On Hinge especially, the winning prompts are weird-specific: exact order at the diner, a song you've overplayed this month, a habit you'd defend at trial. Clever in the abstract ('Two truths and a lie: I've met a celebrity, I speak three languages, I can juggle') is invisible.